Third Wheel
Another microbrewery? UGH. How could anyone possibly come up with a business concept and brand identity that feels fresh?
To start, let’s throw in some weird flavors to the beers (as every brew master loves to do). We’ll play on the unique combination motif by naming it “Third Wheel”, and then set up shop in an old car garage. Don’t forget the aluminum cans. It’ll be every 2017 Brooklyn hipster’s wet dream.
Roles:
Art Direction
Design
3D Packaging
Illustration
Copywriting
UX Design